The Hidden Economics of DDoS and Bot Attacks: How to Tip the Balance

At RedShield, our three-horizon model flips that equation. Our three-horizon defence model is designed to make attacks much more expensive for adversaries and less costly for defenders.

• Horizon 1 absorbs raw volumetric traffic at the cloud edge, filtering malicious requests before they reach your infrastructure. 
• Horizon 2 identifies and neutralises bots that mimic legitimate users by analysing behavioural signals too subtle for legacy defences. 
• Horizon 3 introduces targeted identity challenges at critical moments that only real users can pass easily, but bots can struggle with.

For business leaders, this is the real value of cybersecurity investment. It’s not just about blocking threats, it’s about keeping revenue flowing, protecting your brand, and giving product teams the freedom to grow and innovate. So when the next rented botnet comes knocking, organisations protected by RedShield don’t just stay online. They keep serving customers, protecting margins, and growing the business.

Learn more in our whitepaper:

Explore the economics behind today’s DDoS and bot attacks and how RedShield’s layered model transforms defence into a competitive advantage. Download the whitepaper or get in touch to see how RedShield can protect your business today.